Agency: BBH London
DangleBoris
A joke that became a viral sensation.
In 2012 Boris got stuck on a zip wire in Victoria Park. If things couldn't get embarrassing enough for poor Boris we thought what an easy comp it would be to dangle him from other objects and make an endearing blog about him.
The first was a rather tame Giraffe, following that the images got funnier and more outrageous. We adopted the trending hashtag #dangleboris set up a blog and tweeted every image we posted.
We even made a template so others could make their own. A couple of hours later we were on MSNBC news, the next day the headlining all the papers in the UK and by the following afternoon we were having a chinwag with Vanessa Feltz on BBC Radio London.
See blog of all Dangleboris submissions we received here.
Agency: The Factory, Facebook
Turn your lunch money into a donation
For Giving Tuesday, a day of giving back after Black Friday & Cyber Monday, we inspired our department to give back for something we take for granted: free lunch.
We raised money for San Francisco-Marin Food Bank, a nonprofit local to our office. We successfully met 3x our goal.
As well as concepting I designed and illustrated this set of posters: “dollar dog”, “cash salad” and “coin on the cob”.
Google & Penguin: Storytime Hangouts
A small team of us at BBH approached Penguin proactively with a way we could help story time to be shared between children and the people they love when distance or the demands of work were a barrier to being their in person. We adapted the Norwegian fairytale “The Three Billy Goats Gruff” to become an interactive augmented experience via Google Hangouts.
This was augmented reality in it’s early days. Each person signed into the StoryTime Hangout experience could choose which character they wanted to play in the story and that mask would map to those assigned as the pages turned.
News coverage
The Guardian
The Drum
Creativity online
The LBB
Agency: BBH London
Make Your Peace Day
Our proposal was to make Peace Day, September 21st. a national day of apology by creating cards that provide a template for people to apologise and create peace with someone they cared about. Apologies ranged from stealing a flatmates milk to being involved in armed weapons manufacturing.
We were shortlisted for the D&AD White Pencil 2012.