Agency: The Factory, Facebook
Directors: Novemba
DoP: Ben Fordesman
Wish Bigger
Birthday Fundraisers allow Facebook users to raise money for the causes they care about on their birthday. The problem is it can be overwhelming to figure out what cause to choose. So we created an inspirational piece targeted to people in the lead up to their birthdays.
The campaign shows that we can have the same audacious wishes we had as children on our birthdays, whether that’s homelessness in your hometown or world peace!
“I wish people could see beyond the chair.”
“I wish that everyone could be accepted.”
“My wish is for everyone to have a voice.”
“I wish every dog could be treated well.”